SWOT and SNAG your next job…

Making the connection to one more story of successful job transition through S-W-O-T  Analysis (see previous my posts on this topic).  This time, the author is a former academic who frames her recommendation in the jargon of racket sports, (see The Chronicle of Higher Education, The Sweet Spot of Nonacademic Job Search.

Regardless of the way it is framed,  preparation for job change or career transition must begin with an analysis of what you offer in relation to the needs of the targeted employer or industry.  Once you have identified and clarified your own personal and professional strengths, you must focus on understanding the challenges in the space you are trying to enter, e.g., where is the “sweet spot” of opportunity for you to SNAG that job you’ve targeted through S-W-O-T analysis.  It is so intuitively simple, yet it takes concentrated effort and sometimes some guidance.  Try it…