Close the Deal with Features & Benefits

by Karen P. KatzFebruary 28, 2009

I love it when people can tell stories that make a point – like Aesop's Fables…  My father was great at this – unfortunately, I'm not.  For this homily, let's borrow from Seth Godin and his "The Panhandler's Secret."
Seth's post is a simple story that reinforces a truism of sales training – talk features and [...]

2 comments Read the full article →

Are you “launch-ready” – see Mark Cuban’s Open Source Funding Challenge

by Karen P. KatzFebruary 12, 2009

This is an amazing opportunity for those whose entrepreneurial ideas are ready to launch, similar to the government's criteria for "shovel-ready" infrastructure projects. 
Cuban offers venture capital to those who can meet his 13 criteria.  The competition itself will spark innovative thinking; the process will be public, and therefore inspiring; the winning business plan may [...]

0 comments Read the full article →

Marketing guru, Seth Godin: a new platform for “I am” and “I know” skills

by Karen P. KatzFebruary 4, 2009

Godin, blogger and thought leader among personal and permission marketers, has re-framed the thinking of Richard Bolles, author and esteemed guru of career and life coaches. 
I'm always looking for a topic that might add real value to the career space, so I was grateful to a friend who sent me Seth Godin's recent post, [...]

0 comments Read the full article →

Chronicle of Philanthropy Live Discussion – Career Preservation: Become an Indispensable Asset

by Karen P. KatzJanuary 13, 2009

“The Recession and Your Career: How to Become an Indispensable Asset” – a live text-based discussion held January 13, Noon – 1pm
Review the complete transcript of this Question/Answer session at <http://philanthropy.com/live/2009/01/asset/>
Join the next Live Discussions on January 20 @1pm, a special time.  The topic will be: “Making Your Marketing Message Matter”

Discussion points for [...]

0 comments Read the full article →

A New Strengths Assessment Tool from Gallup Press

by Karen P. KatzJanuary 7, 2009

Passing on news that that Gallup Press has released another title in its series of self-assessment books in collaboration with Tom Rath: Strengths Based Leadership.  The new title promises to build on the results of the Strengths Finder 2.0, which is itself an extension of the popular title, Now, Discover Your Strengths by Marcus Buckingham.
Buckingham [...]

0 comments Read the full article →

A Physicist’s advice RE: stalled career

by Karen P. KatzDecember 31, 2008

I've been waiting to use this quote for months… The New Year and our stalled economy seem to offer the right context for some words of wisdom from Albert Einstein:

"Life is like riding a bicycle. To keep your balance you must keep
moving."

What appeals to me is the goal of "balance," and the basic law of [...]

0 comments Read the full article →

Thinking Outside The Box. What Box? – Guest Post

by Karen P. KatzDecember 21, 2008

Thanks to Sanjay Doshi for this self-reflective and forward-thinking "guest post."  I think it says a lot about his evolution while working through his Acceleration Plan.  Please feel free to comment via this blog  (Career Acceleration Notes) or directly to Sanjay – sanjaydoshi@gmail.com.
When I was first laid
off in October, it took me over a week [...]

0 comments Read the full article →

← Previous Entries

Next Entries →